Color your clients impressed with the absolute color. When photographing in true color, consider how the light will affect the image. Light plays a big role in highlighting the colors of a product, as it gives the item a chance to shine. Darker items may need a brighter spotlight to make them really pop on the background, or a vibrant colorful product could use a softer light to really demonstrate its vivacity. We know that without light, there’s no point to color so we make sure that every item is lit perfectly to offer absolutely true color. You don’t want your items dim or worn out looking, and neither do we. At PENCIL ONE we consider the true colors of your product and find the best way to show them off. The vibrancy of your photos is key to drawing your customer’s eyes. Bright, well-lit photos will highlight all the colors and help you avoid a washed out look. A photo that appears washed out will lead your clients to believe your product is washed out, dull, and aged. By using quality lighting, and boosting the colors in your photo were able to bring out the true colors of your product for your clients to enjoy.